Inevitably, some people will never like punning because it fogs up the lens of clarity through which they view the world and impose order, or at least the illusion of order. But if puns seem, at times, to confuse, they actually enlighten us through both laughter and insight. They keep us from taking ourselves too seriously, and sharpen our capacity for creative thinking. Ultimately, puns keep our minds alert, engaged and nimble in this quickening world, revealing new connections and fresh interpretations. And that’s why, even as we hurtle into a future of uncertain opportunities, puns will always be more than some antics.
— John Pollack, The Pun Also Rises, p. 152